AN IDEA

IS NOT SIMPLY AN IDEA.
MENTAL CONCEPTS TRANSFORM THE WORLD.
ONE STEP AT A TIME. 
OTHERS TAKE THE WORLD BY STORM.
WE HELP YOU TELL APART, 
WHICH WILL & WHICH WON'T; 
AND HOW TO TAP THAT KNOWLEDGE:
HOW TO MAKE SURE YOURS IS ON THE WINNING SIDE.

Avestu – The innovator’s approach to life.

While changing the world one idea at a time may be a big undertaking, knowing where your thought concept, product, commercial idea, or political philosophy stands in their natural cycle can nonetheless make an actual difference to your organisation’s bottom line – now & in the future. Tracking an idea’s life cycle may be a new as a methodological procedure, but it is an approach well worth your while.

Our ever-growing idea development databank, is tracking more and more global and local developments – from the thought concepts, dominant in the French Revolution, e.g. the classical concepts liberté, égalité, fraternité to conceptions such as ‘Keynesian market policy’ or Political Islam in Somalia. 

The monitoring of the development of such – often intertwined – ideas, is giving us a wealth of internal idea intelligence and unique change marker & trend monitoring results that can lead to innovative solutions to the challenges you, your organization or company are currently facing.